Business Plan to review the economic case for the transfer of ownership of the Star of the Sea Retreat and Conference Centre, a former convent facility located in the seaside resort village of Mullaghmore, County Sligo that serves as a multi-faceted centre for retreats, conferences and holidays.
Project details
- Profile of current business, including customers, market size, potential expansion, marketing activities anf financial performance
- Development options for the future of the Centre, including conference facility, holiday accommodation, retreats, education and training
- Market research into potential activities, including a detailed analysis of the market, customers and competitors for each of the above
- Review of potential employment for current and future developments
- Financial projections, based upon market analysis, including pricing and potential usage
- Identifying potential operational costs and cost centres
- Projections for sources of trading income
- Recommendations for the future development of the building, choosing an option
- Management structure, including ownership and operational management, based upon the above recommendations
- Marketing and promotional plan
- SWOT Analysis
- Operational Plan, including Action Plan and Long Term View